Experience Sarawak at ITB Asia 2025
- BT
- Oct 15, 2025
- 2 min read
SINGAPORE, 15 October 2025 – Sarawak returns to ITB Asia from 15-17 October 2025 with a dedicated pavilion by Sarawak Tourism Board (STB) on the 1st Floor of the Sands Expo and Convention Centre, Marina Bay Sands, here.
With 12 exhibitors highlighted at the pavilion, including hotels, business events as well as tour and travel operators, STB continues to highlight its offering of Culture, Adventure, Nature, Food, and Festival experiences at ITB Asia.
“Sarawak continues to make its presence felt here in Singapore. And this year is a particularly significant year for us, with two major events happening here around the same time - ITB Asia 2025 being one of it,” said STB’s CEO, Sharzede Datu Hj. Salleh Askor.
Visitors to the Sarawak Pavilion will also get the chance to see live demonstrations on how Sarawak handicrafts are made and how traditional Sarawak tattooing is performed. This is but a taste of Sarawak’s rich cultural offering that visitors from Singapore and elsewhere around the world can experience when they come to visit Sarawak.
Another key highlight for Sarawak at this year’s ITB Asia is its ever-growing potential as a hub for international business events. Steered by its CEO, Amelia Roziman, Business Events Sarawak (BESarawak), continues to push forward not just to promote Sarawak as a premier destination for business events but also the legacy impact created through these events. BESarawak joins the list of exhibitors at this year’s Sarawak Pavilion.
Other exhibitors include Smart Leisure & Travels, Brighton Travel & Tour, CPH Travel Agencies, Cove 55, Greatown Travel, Sarawak Tourism Board, Grand Margherita Hotel & Damai Beach Resort, Borneo Adventure, Pullman Kuching & Pullman Miri Waterfront, Paradesa Borneo, as well as Amansar Travel & Tours.
Visit the Sarawak Pavilion at ITB Asia 2025 from now to 17 October 2025 at the Sands Expo and Convention Centre, Marina Bay Sands, Singapore.
For more information on ITB Asia, go to https://www.itb-asia.com/.
