Francisca Luhong’s crowning dream

As days leading up to Miss Universe Malaysia 2020 e-Gala night approach, the finalists strive ever harder as they make their individual journey to the top, vying for the national crown and later represent the country at the international leg of the pageant. One potential is Francisca Luhong James, the only Sarawakian to make the Top 18 finalist.

Sarawak’s Pride

Francisca, a 24-year-old Public Relations & Marketing Executive and part-time model, is a Dayak native with rich mixed roots in the Kayan-Kenyah-Iban lineage. 

Francisca Luhong James

Francisca Luhong

A huge advocator for women empowerment, Francisca believes that women can reach greater heights when they support each other. This is evident through her Women Rise (https://www.instagram.com/womenrise.my/) movement. Besides that, she’s also actively #StirringUpBorneo by doing charity work in the rural areas of Sarawak.

Note: #StirringUpBorneo is a hashtag created by BorneoTalk for our Stirring Up Borneo campaign, where we engage with the community to stir each other in kindness, passion, talent, culture, sustainability and more.

Francisca LuhongWomen Rise

As a part-time model, it is essential for Francisca to keep fit and look good. She stays in shape by constantly working out at the gym and going for runs at the park, on top of maintaining a healthy diet. 

Francisca Luhong


Support Francisca on Miss Universe Malaysia 2020 e-Gala

With the ongoing pandemic, the highly anticipated finale of Miss Universe Malaysia 2020 will now be streamed live instead, on the pageant’s website on Friday, Sept 5th at 5pm. In this livestream, the 18 finalists will participate in dress parades, and a question-and-answer session.

The viewers of the e-Gala will be able to vote for Miss Body Beautiful, Best in Evening Gown and the next Miss Universe Malaysia 2020, which will be crowned by reigning Miss Universe Malaysia, Shweta Sekhon. 

So, show your support for Francisca by purchasing the e-Gala tickets to the finale, whereby 20% of the proceeds will go to charity. Watch out for more details on the organisation’s social media.

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